About the Brand:
Kalibre clothing is a brand based in the U.K aimed at providing the most up to date and freshest trends in urban street wear. Using only the highest quality fitted material, we have been able to produce clothing that are not only perfectly fitted but comfortable to wear.
The client approached me to create the full brand identity, focusing heavily on conveying the brand message, which is to offer clean and contemporary streetwear fashion garments. The clean san serif font creates a more modern and contemporary balance to each design allowing this to become a solo and iconic feature across the whole of the brand.